Hello

I’m Martin Schwartz, a design and branding Creative Director obsessed with creating digital visual solutions that connect people through clicks, taps, swipes, and authenticity.  I’ve defined the digital identity at some of entertainment’s most beloved brands: People, Entertainment Weekly, People en Español, IFC, AMC, WE TV, Fuse TV, Lifetime TV and ABC.

Motion: Entertainment Weekly

Entertainment Weekly’s brand DNA leads to impactful, branded video franchises

MOTION DESIGN, BRAND IDENTITY

Motion: People Magazine

People Magazine’s editorial packages get their move on

MOTION DESIGN, BRAND IDENTITY

Bringing celebrity news and pop culture to the millennial audience

People Magazine’s Snapchat Discovery channel is a metrics-focused success

SOCIAL DESIGN, MOTION DESIGN, BRAND IDENTITY

Visual storytelling through the lens of inclusivity across the Latino spectrum

People en Español’s Digital Branding Guide 

WEB DESIGN, BRAND IDENTITY

A “Supernatural” social conversation

Entertainment Weekly’s insight-based social campaign

INFOGRAPHICS, SOCIAL DESIGN, MOTION DESIGN

Visual storytelling through the lens of inclusivity across the Latino spectrum

People en Español’s Digital Branding Guide

WEB DESIGN, BRAND IDENTITY

Visual storytelling through the lens of inclusivity across the Latino spectrum

People en Español’s Digital Branding Guide 

WEB DESIGN, BRAND IDENTITY

A “Supernatural” social conversation

Entertainment Weekly’s #1 social campaign honors the hit show

INFOGRAPHICS, SOCIAL DESIGN, MOTION DESIGN

Visual storytelling through the lens of inclusivity across the Latino spectrum

People en Español’s Digital Branding Guide celebrates culture 

WEB DESIGN, BRAND IDENTITY

Giving pop culture fanatics what they want, ten seconds at a time

Entertainment Weekly’s Snapchat Discovery

SOCIAL DESIGN, MOTION DESIGN, BRAND IDENTITY

A data-driven social video series

Entertainment Weekly’s curates fan favorites with “Snapshots”

MOTION DESIGN, BRAND IDENTITY

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